Structure
Retainer + Performance
A fixed management retainer paired with a component tied to managed spend or agreed performance outcomes. Incentives aligned in both directions.
Services
Services
Six performance marketing services operated as one infrastructure: channels, creative, and measurement engineered to work as a single machine.
01 · Core Channel
Meta Ads
Facebook and Instagram advertising structured around consolidated signals, clean conversion data, and a weekly creative cadence.
Key metric: blended ROAS
02 · Core Channel
Google Ads
Search, Performance Max and YouTube structures that separate brand from non-brand and hold every keyword to revenue contribution.
Key metric: cost per acquired customer
03 · Core Channel
TikTok Ads
A creative-first channel: high-frequency native concept testing, Spark Ads, and strict separation between what entertains and what converts.
Key metric: blended CAC
04 · Supporting Layer
Creative & Analytics
The layer under every engagement: a creative production system on a fixed cadence, and measurement reconciled against actual revenue.
Key metric: numbers you can plan on
05 · Organic Layer
Organic & Social Systems
Content systems that compound: production, distribution and community built to feed paid — organic audiences become retargeting fuel and cheaper reach.
Key metric: owned audience that lowers CAC
06 · Conversion Layer
Web & Conversion Development
Traffic is wasted on weak infrastructure. Landing pages engineered for paid traffic, CRO, Core Web Vitals and analytics — the full click-to-revenue circuit.
Key metric: conversion rate you can scale on
Engagement
Structured around your economics.
Commitment
Quarterly Horizon
Systems compound over quarters, not weeks. Engagements are structured in quarterly cycles with defined targets and formal reviews.
Terms
Scoped After Audit
We do not publish rate cards. Terms are proposed after the audit, when we know your margins, your funnel, and the realistic upside.